Academic Catalog

Marketing, Minor

Required Courses 1,2,3,4
MKTG U350Principles of Marketing3
Choose any five (5) courses from the following:15
Consumer Behavior
Marketing Communications
Social Media Marketing
Marketing Graphics
Brand Management
Applications of Corporate Marketing
International Marketing
Digital Marketing
Topics in Marketing
Business Marketing
Marketing Research
Marketing Management
Personal Selling and Sales Management
Total Hours 18

Up to 6 hours of General Education (<300 level) may be used to satisfy requirements of a minor.


Minimum grade of C in all coursework.


A minimum of 12 hours of upper division coursework is required.


Note: MKTG U350 is the prerequisite for all other Marketing courses.