Academic Catalog

Business Analytics, Master of Science

The Master of Science in Business Analytics will equip graduates with "Big Data" analytical skills that will allow them to help their respective companies sift through and analyze large data sets and uncover patterns and insights that will give their firms a valuable competitive advantage. Students with an undergraduate accounting degree should also be able to take sufficient accounting courses to become licensed as a CPA in the state of South Carolina.

The program goals are to:

  1. Provide students with the knowledge of the three areas of data analytics: descriptive (data mining and data visualization), prescriptive (optimization and simulation), and predictive (forecasting and regression analysis).
  2. Provide students with a practical experience with the popular analytics software tools and languages such as SAS and R.
  3. Provide students with the necessary skills to design creative data analytics solutions to complex business problems.

The student learning objectives are that upon completing the MSBA program, graduates will be able to:

  1. Access, clean, and mine data.
  2. Analyze, interpret, and visually display data.
  3. Model, analyze, and determine an optimal solution to business problems.
  4. Provide estimates about the likelihood of future values of a business metric.
  5. Use popular analytics software tools and languages (e.g.: SAS and R).
  6. Conduct analyses and communicate the results in a clear business language to inform business decisions.


I. Required Courses
MSBA U700Introduction to Quantitative Analysis and Programming3
MSBA U705Data Mining and Management3
MSBA U710Predictive Analytics and Forecasting3
MSBA U715Principles of Business Analytics3
MSBA U720Data Visualization3
MSBA U740Prescriptive Analytics3
MSBA U790Analytics Practicum3
II. Electives
Select three of the following:9
Financial Analytics
Accounting Analytics
Data Governance, Law, and Ethics
Business Process and Operations Analytics
Programming for Analytics
Web & Social Media Analytics
Marketing Analytics
Master of Science in Nursing:
Advanced Digital & Information Literacy for Nurses
Advanced Evidence-Based Nursing Practice
Data Analysis in the Healthcare System
Evidence Based Practice Project I
Master of Science in Informatics:
Health Services Research Methods and Analytics
Total Hours30